Events

Knowing how to collect and use customer and sales data is key to successful marketing and better customer engagement. Booksellers can sign up now for the October 1 webinar.

This session will feature booksellers discussing what shipping platforms and software they are using, what their process is, and useful tips. All ABA member booksellers are invited to join.

For this series, authors Ibi Zoboi and Yusef Salaam will discuss their young adult novel, Punching the Air (Balzer + Bray), in hour-long talks moderated by Cliff Helm of Left Bank Books and Kathy Burnette of The Brain Lair bookstore.

This regular live forum, which offers a monthly evening session, gives booksellers the opportunity to talk with one another about any bookselling-related topics.

On October 1, Jordan Brannon and Cassandra Cross of Coalition Technologies will provide an introduction on how sales and customer data is collected through a few sources.

The Thursday, September 17, conversation will look at streamlining your current processes — online fulfillment, curbside pickup, local delivery, etc. — to improve efficiency and accuracy.

All ABA member booksellers are invited to participate in an upcoming Technology Meetup, where bookseller panelists will share details about their shipping software and platforms as well as helpful tips.

This year’s event, to be held September 27 to October 3, features the theme “Censorship Is a Dead End.”

During the NAIBA/SIBA fall conference, booksellers from all regions can take classes on “Event Management: Press Kits” and “Event Management: Virtual Platforms.”