Simon & Schuster Announces IndieAid 2020 Program to Assist Independent Booksellers

Simon & Schuster has announced a new program to assist independent booksellers that have been negatively impacted by the coronavirus pandemic. These new promotional terms are designed to help independent booksellers recover from financial hardships caused by the sudden and catastrophic loss of business due to COVID-19, as well as to provide flexibility and incentives for independent bookseller reopenings around the country as states and localities loosen restrictions on gatherings and commerce.

See the full details of the program in the Book Buyer’s Handbook.

The programs will include dating on open invoices (customers should contact their CFS credit representative to discuss options), extra discount and dating for a reopening order between now and the end of August, and enhanced terms for orders during the fall bookselling season. Booksellers should contact their sales representatives for more information.

“The independent bookseller community, so vital and important to both our industry and our culture, has been particularly hard hit by the coronavirus crisis,” said Gary Urda, senior vice president, sales, Simon & Schuster. “Over the last few months as the crisis deepened we have worked closely with our independent bookstore accounts and the ABA to find ways to help them make it through, and we are pleased to offer this plan that facilitates recovery from the loss of business and working with them to regain their footing, while also anticipating their needs heading into the critical fall bookselling season. The independents have always been great partners and we will continue to be looking for ways to weather this storm and build our future together.”