Sign Up Now to Participate in Bookstore Romance Day

Bookstore Romance Day, a day designed to give independent bookstores an opportunity to celebrate romance fiction, is scheduled to take place this year on August 15. Bookstores can register for the event here.

Swag packs with buttons, window clings, and more will be sent to all bookstores that register by August 1. Downloadable marketing and promotional assets, which include logos and social media graphics, are available now on the Bookstore Romance Day website.

Bookstores can also order T-shirts with the event’s logo. These shirts can be worn by staff, sold, or given away to customers. The cost for bookstores is $12 for unisex or women’s short sleeve T-shirts (XS-XL), which are printed with the logo at the left. XXL or long sleeve T-shirts are available for an additional $2 each. Order by July 18.

Bookstore Romance Day will also feature author events on August 15, with opportunities for indie stores to manage sales. Bookstores with e-commerce sites that would like to be considered for these opportunities should email Bookstore Romance Day. 

This year, the event is also experimenting with ways it can celebrate virtually to reach readers nationwide. Booksellers with ideas for virtual events are encouraged to email Bookstore Romance Day. Watch the event’s Facebook page for more details in the coming weeks.