Marketing Meetup - Retaining New Customers Part 2

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Thursday, June 4, 2020 1:00 PM to 1:45 PM EDT

“How to Make Friends and Influence Purchases: Digital Marketing’s Self-Help Guide to Customer Retention.”

For Part 2 on Retaining New Customers, Jordan Brannon and Cass Cross of Coalition Technologies will return to discuss how to maximize the value of each new visitor to your site through social media marketing, retargeting, paid advertising, and more. 

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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