Creating a Strategic Plan for Your Store Part 3: Branding & Promotion

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Monday, April 4, 2022 3:00 PM EDT

A well-defined and executed brand strategy affects all aspects of a business and is directly connected to consumer needs, emotions, and competitive environments. We will discuss how active brand management takes a valuable asset that may be largely underused and turns it into a powerful competitive advantage. It will be most productive if you come to the session with the attached documents filled out. However, it is not a requirement.

SessionDatePT: 
Friday, April 8, 2022 - 09:15
SessionDateCT: 
Friday, April 8, 2022 - 09:15
SessionDateMT: 
Friday, April 8, 2022 - 09:15

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