BTW Articles

13 Oct

Technology Meetup Recap: Shipping Tools

This session featured booksellers discussing what shipping platforms and software they are using, what their process is, and useful tips.

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06 Oct

The Top 10 Things to Know About: Leveraging Customer and Sales Data

Tips included: pay attention to data, track pre-orders and engagement with social media posts, collect unique information about customers, and more.

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07 Oct

The Read Queen Opens in Old Town Lafayette

Despite the COVID-19 pandemic, Barbra Huntting and Deirdre Appelhans opened their bookstore in Colorado on June 20.

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06 Oct

Why Sales and Bestseller List Reporting Is Vital in 2020: An Overview

Booksellers learned about the increase of online sales in the indie channel this year and why it has become more important than ever to report to the Indie Bestseller and New York Times bestseller lists.

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30 Sep
The Pop-Hop's storefront

The Pop-Hop Bookstore Opens Under New Owners Amid Pandemic

“The community has been welcoming and supportive,” said co-owner Rosario Calatayud-Serna. “Our group is enthusiastic, helpful, and supportive of one another, which has also been a blessing.”

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29 Sep
ABA Education logo

Top 10 Things to Know About: Curbside Pickup and Delivery Service

Booksellers suggest designating a space in the store for coordinating orders, providing clear instructions for customers picking up, tracking deliveries, and more. 

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21 Sep
ABA Education logo

Top Ten Things to Know About: Improving Operational Workflow

Booksellers learned about having open and honest communication with staff, ideas for reducing redundancies, and tips to streamline store processes. 

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16 Sep
Addie LaRue Cover Image

A Q&A With V.E. Schwab, Author of October’s #1 Indie Next List Pick

Lindsey Pattavina called The Invisible Life of Addie LaRue “epic, beautifully written, heartwarming, and heartbreaking.” 

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16 Sep

20th Annual National Book Festival Goes Virtual

“Even though we call ourselves the National Book Festival…it’s actually international because anyone can come in and listen to the programming now,” said Library of Congress Literary Director Marie Arana.

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16 Sep

Technology Meetup Recap: Eventbrite Updates

Team members from Eventbrite provided updates on recent changes to the ticketing platform and announced new special pricing for ABA members.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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