BTW Articles

03 Feb
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ICYMI: Watch IndieCommerce Webinar on Web Design Now

The January 27 webinar covered the basics of using out-of-the-box themes and templates on IndieCommerce sites

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03 Feb

Learn About Creating an Accessible and Equitable Work Environment at Wi16

The conversation will center on a chapter of Dr. Stephanie Pinder-Amaker and Dr. Lauren Wadsworth’s book, Did That Just Happen?!: Beyond “Diversity” ― Creating Sustainable and Inclusive Organizations.

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25 Jan
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Upcoming Marketing and Technology Meetups to Cover Edelweiss360, Constant Contact

A Marketing Meetup on Edelweiss360 will be held on Thursday, February 4, and a Technology Meetup on Constant Contact will be held on Thursday, February 11. 

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25 Jan

Join ABA for Upcoming Coffee Breaks

An Evening Coffee Break will take place on January 28 at 8:00 p.m. ET. Join for an opportunity to talk with booksellers from across the country.

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25 Jan

ABA Seeking Candidates for Marketing Manager Position

ABA’s marketing manager position is responsible for marketing independent bookstores as a channel and creating marketing campaigns for stores to use to reach new and existing customers.

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27 Jan
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Learn About Managing Staff in the Age of COVID at Winter Institute

Attendees are invited to submit questions for the session ahead of time by this Friday, January 29.

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27 Jan

Order Literary Merch and Tote Bags for Independent Bookstore Day

The 2021 Bookstore Day tote bags are sponsored by Simon & Schuster and wholesale for $40 for each multiple of 10 (price includes shipping). The deadline to order is Wednesday, February 10.

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27 Jan

Wi16 Attendees, Send in Your Education Questions Now

Wi16 attendees are invited to send in questions for select sessions ahead of time; questions must be submitted by this coming Friday, January 29.

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27 Jan

Winter Institute to Offer Education Session on Hand-selling in a Hybrid World

Booksellers and industry experts will talk about the success they’ve seen in switching to a remote customer experience, as well as the challenges. 

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19 Jan
The Paris Library cover

A Q&A With Janet Skeslien Charles, Author of February’s Indie Next List Top Pick

“I can’t think of a more perfect novel to recommend to book lovers than The Paris Library!” said Alyssa Raymond of Copper Dog Books.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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