BTW Articles

10 Feb
Liberty Bay Books promotion for Amanda Gorman

Indie Bookstores Celebrate Black History Month

Booksellers are taking to social media to celebrate diverse voices during Black History Month.

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10 Feb

Learn to Manage Online Sales at Winter Institute

Booksellers will hear from panelists who will discuss what they have learned over the past year about managing online sales as well as best practices for efficiency. 

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10 Feb

Fall in Love With Romance Books at Winter Institute

In this session, attendees will hear from both bookseller panelists and LGBTQ+ romance authors.

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10 Feb

Winter Institute to Offer Education Session on Neurodiversity in the Workplace

The session will feature a panel of neurodiverse individuals and advocates discussing challenges and concerns neurodiverse employees experience in the workplace and customers experience in the store.

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10 Feb

Marketing Meetup Recap: Edelweiss360

The session included a live demonstration from Shaina Mahler and Justin Gold of Above the Treeline, as well as tips from a panel of booksellers.

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03 Feb
Winter Institute Logo: Virtual World, Real Booksellers, February 18-20, 2021

Chat With Authors During Virtual Socials at Winter Institute

Booksellers are invited to chat with authors in unmoderated, open discussion rooms at Wi16; ABA is also seeking booksellers to act as host for these rooms. 

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03 Feb

Have Fun While Supporting the Binc Foundation

Trivia enthusiasts are invited to a Virtual Trivia Night on February 20. Players do not have to be booksellers or registered for Winter Institute to attend. The deadline to sign up is February 17.

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03 Feb

Plan a Successful 2021 at Winter Institute

The February 19 session will cover monitoring or creating a budget, responding to changing business conditions, managing cash flow, and monitoring important benchmarking data to track progress and meet yearly goals.

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03 Feb
ABA Education logo

Booksellers Talk Virtual, In-School, and In-Store Book Fairs

During the session, booksellers heard about planning virtual book fairs. A session on planning in-person book fairs will be held on Wednesday, February 10, at 2:00 p.m. ET.

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03 Feb
American Booksellers Association logo

ABA 101: Bookseller Committees

Here is a list of some of the committee and task force names ABA members might come across in our communications as well as how to join these bookseller committees.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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